Sunday, January 6, 2013

Learning How Modern Technology Has Changed Hip Hop

By Melanie K. Rubenstein


Anyone can tell you that music has drastically changed over the years. Everything from the production, to the artists, to the distribution, have all changed rapidly. Technology has played a major role in this creative industry. The advancement in technology, has changed the way we think about music as a whole. If you're wondering how modern technology has changed the music industry, here are just a few examples.

One of the biggest impacts that have been made on the industry is the evolution of the digital age. Digital music has changed nearly everything about the industry to date. The digital world has made songs extremely accessible. Instead of waiting to hear your favorite song play on the radio, you can have your favorite songs downloaded and played on your personal mp3 player anytime you'd like.

One of the main culprits of the damage to the entire music industry has been pirated sites. You can easily find dozens of sites online, dedicated to sharing copyrighted material. There are thousands of movies and millions of songs downloaded everyday for free. Instead of purchasing an album or movie at a local store, consumers opt to download them for no cost. This makes it very difficult for Dubstep producers to make money.

Record companies are starting to feel the pressure of the piracy world. Every year, the record business loses hundreds of millions of dollars due to illegal downloading. Illegal downloads have become the answer for those who love music, but don't wish to pay for it. Although the art is still an appreciated art form, most people prefer to consume it in a different way. There are also many sites like Rhapsody, Spotify, Pandora and of course iTunes where people either stream or download their favorite Dubstep artists.

Because of piracy and free digital downloads online, artists are having to find different ways to become profitable. Any artist will tell you that selling records alone will not make you rich. It used to be that artists would drop an album and accompany the album with a tour, as a complementary means to making money. Now, however, touring has become the most profitable means of earning money.

The Hip Hop producers in the business are finding better ways to stay profitable as well. It can be a lot harder to promote yourself at concerts and radio stations in your area. Most producers have turned to the Internet for help. The Internet provides an avenue for producers to display and sell their art. There are some very popular social sites that are used by musicians to promote themselves.

After looking at how modern technology has changed the music industry, it doesn't seem like the changes will stop anytime soon. Artists are becoming more and more accessible, and piracy is becoming a go-to option for many music lovers. music producers, as well as artists, are going to have to find a different way to deliver their material if they want to thrive in the market.




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