Thursday, May 16, 2013

With The Use Of Booking Agents Bands Can Find New Performance Venues

By Jennie Sandoval


No matter what kind of music a band plays, a band can always benefit by getting hired to do a show. It is very common for band members to be on the lookout for new places to play. By using booking agents bands can help themselves find new places to perform and gain new fans.

Booking agents assist groups and acts by finding locations where they can perform. They also assist club owners who want to hire new groups to perform in their clubs. Club owners always prefer to have their establishments filled to capacity whenever possible. Owners often like to hire new acts because it can help draw a crowd.

Agents tend to know a lot of people involved in the entertainment industry. They can have large circles of far-reaching contacts. They frequently deal with the owners and managers of bars, lounges, theaters, and other places that offer live entertainment. While some venue operators might deal exclusively with one booking agent and use that person to line up all of their entertainment, it is more common for club operators to work with a number of different ones to find new acts to perform for their crowds.

Booking agents make money by taking a cut of a band's earnings when they perform at a location. Many will often have a stable of performers that they represent and find bookings for. They work with a variety of managers and owners who often seek to book new and fresh acts to work in their clubs.

Sometimes a band can play in an area so frequently that people get too used to seeing them, and the band doesn't provide the same draw that they once did. This can have the effect of causing people to look elsewhere for places to go. Lounge and bar owners try to avoid this by rotating the groups that play in their venues to try. This approach can help the owners fill their clubs and bring customers in on a regular basis.

Booking agents will usually have contacts in a number of other cities, too. Some of them will even be able to offer a touring circuit that can require the group to travel many miles. Most band members will agree that having the opportunity to perform in larger areas is a huge benefit for them.

While a booking agent can help a band's success, band members should not rely entirely upon their agent to find gigs for them. Many venues can only afford to pay a limited amount for bands, and they have to make their budget stretch as far as possible. An agent can't be expected to find a place for a group to play every single weekend. Group members will frequently have to promote themselves and try to find their own work, too.

Bands who put on good shows can sometimes get regular gigs using their own contacts. By using booking agents bands can also gain experience performing in venues they haven't played before. Bands who also promote themselves will be able to improve their chances for success.




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